Retailer prepares for spooky festivities ahead, offering significant savings on Halloween items
Target has unveiled its budget-friendly 2021 Halloween collection, providing a wide array of affordable decor, costumes, and candy options for the upcoming spooky season. The collection, available exclusively online until September, will later be available in Target stores.
The 'Hyde & EEK! Boutique' is the focal point of the decor section, offering staples in the classic Halloween palette, including the large Lewis the eight-foot pumpkin ghoul, and new additions like werewolf, vampire, and witch decor. Additionally, the collection includes iridescent witch hats, fringed pumpkins, and shimmery skeletons, creating a mystical, magical, enchanting atmosphere. Most decor pieces in the collection are under $25, making them a cost-effective choice for home decorators.
For those looking to dress up, the collection caters to everyone from toddlers to adults, with hundreds of new costume options. These include pop-culture characters like Spider-Man, Gabby's Dollhouse, Minecraft, and Wicked characters, as well as food costumes like Diet Coke, M&Ms, and charcuterie boards. There are also adaptive options like mermaid or firefighter costumes with light-up "electric bones." Costume prices start at just $1, making them an affordable choice for all.
The collection also offers party-ready value bags and party favours for under $5 and $1 respectively in the treats and party snacks section. Exclusive candy options available at Target include Joyride Spooky Gummies, Nerds Gummy Clusters, peelable gummy apples, freeze-dried worm candy, sour slime, and spooky "witches-brew" noodles.
Rick Gomez, chief commercial officer of Target, stated that the collection has everything needed to celebrate a magical Halloween season without breaking the bank. The collection spans three on-trend vibes: moody Victorian, classic orange and black, and magical / iridescent. It also includes the 'Threshold' collection, featuring luxury gothic pieces in the dark-romantic, Victorian aesthetic for the Halloween decor.
Target has launched the collection online, and it features over 1,500 items. The collection aims to help consumers prepare for Halloween while keeping costs low. Target-themed costumes for infants and toddlers, such as the Bullseye dog costumes, are trending in the collection. The collection also includes unique candy deals like spooky gummies and candy noodles.
Since the provided search results focus on 2025, the best approach for budget-friendly 2021 Target Halloween shopping would have been to look for the Hyde & EEK! Boutique collection for fun and affordable decorations, seasonal candy bowls (like skull-shaped ones) under $20 to mix decor and candy presentation, and basic to mid-range costumes with frequent promotions visible in-store and online videos and TikTok showcases. For precise 2021 product listings and prices, it would be ideal to consult archived Target ads or reviews from that specific year. The trend from the recent years shows Target continues to balance quality and affordability in Halloween merchandise.
In 2021, shoppers can find an array of budget-friendly decorations in the Hyde & EEK! Boutique collection, such as fringed pumpkins, shimmery skeletons, and iridescent witch hats, all available for less than $25. Additionally, Target offers affordable costumes starting at just $1, including options like Spider-Man, Diet Coke, and charcuterie board costumes.
