Discussing the appropriate time for putting up Halloween decorations to resolve the ongoing controversy
In a surprising turn of events, retailers across the UK are launching their Halloween homeware collections earlier than ever this year. The trend, driven by popular names like Home Bargains and TK Maxx, is making Halloween decorations available as early as July [1][2][5].
This early availability caters to the growing consumer enthusiasm for Halloween, which has transformed into a major seasonal event. People are now starting to decorate and shop well in advance of October, eager to immerse themselves in the spooky season at their leisure rather than rushing at the last minute [1].
Rebecca Knight, Deputy Editor on our platform website since 2022, is among those who are embracing the early arrival of Halloween decorations. She expresses a fondness for the season and prefers to start decorating in September, considering it the gateway to autumn and the earliest acceptable time [2][3][7]. However, her views differ from Sara Hesikova, Room Decor Content Editor, who suggests waiting until the beginning of October [6].
The trend for celebrating Halloween in a big way has caught on in the UK, influenced by American traditions. Elaborate home decorations have become popular, as seen in high-profile examples like Jonathan Ross’ neighbour’s extravagant Halloween house dressings. Such events have heightened public interest in Halloween décor, reinforcing retailers’ strategies to release products earlier to meet demand and extend the selling period [4].
Rebecca Knight, who covers a wide range of topics including the latest viral cleaning hack and the next big interior trend, graduated with a Masters degree in magazine journalism from City, University of London in 2018. She started her journalism career as a staff writer on women's weekly magazines before joining the our platform website team. Her workplace has recognized her love for the spooky season, with her moving into the position of Homes News Editor in 2020, working across several platforms including Homes & Gardens, LivingEtc, Real Homes, Gardeningetc, and our platform [2].
Meanwhile, Primark has already started dropping its Halloween collection, and Hobbycraft's popular plush pumpkins have returned to stores earlier than ever this year. Hobbycraft has reported a 84% increase in website searches for 'pumpkins' this month [3]. In addition, Fabulousa has launched a pumpkin fragrance range at B&M [8].
In conclusion, the early Halloween product launches in 2023 in the UK reflect the increasing commercialization and consumer enthusiasm for Halloween, leading retailers to start sales early to maximize engagement and revenue [1][2][5]. As the spooky season approaches, expect to see more and more Halloween decorations gracing homes across the UK.
- Sara Hesikova, Room Decor Content Editor, advises homeowners to delay their interior-design overhauls until the beginning of October, suggesting that this is the perfect time to embrace autumn and start incorporating Halloween themes into lifestyle, especially home-and-garden decor, as retailers begin offering a wider range of Halloween products.
- With the growing demand for elaborate home-and-garden decorations during the Halloween season, Rebecca Knight, Homes News Editor, not only covers the latest viral cleaning hacks and interior trends but also shares her personal passion for the spooky season by beginning to decorate her own home in September, thereby extending the holiday atmosphere throughout the autumn months, reflecting her dedication to lifestyle that encompasses the spirit of Halloween.
