CASETiFY's First Style Lab Pop-Up in SoHo Celebrates Sustainability and Tech
CASETiFY is set to open its first Style Lab pop-up in SoHo, New York, from February 22 to 26. The immersive experience will feature a DJ, hot chocolate bar, and an extended fashion gallery showcasing thrifted or upcycled items styled with Samsung ZFlip4 accessories.
The pop-up will run daily from 11 a.m. to 7 p.m. at 43 Crosby St. in SoHo. The fashion gallery, a highlight of the event, will exclusively feature works from rising designers Rosh Mahtani, Olivia Parsons, and Jodie Johnson. These creatives have styled Samsung ZFlip4 accessories with thrifted or upcycled items, aligning with CASETiFY's Re/CASETiFY program.
The Re/CASETiFY program, which aims to give new life to used materials, has already saved over 160,000 phone cases from landfills. The program will be highlighted at the SoHo pop-up, where CASETiFY will showcase its Samsung ZFlip4 cases and accessories.
The CASETiFY Style Lab pop-up in SoHo promises an immersive experience, combining fashion, sustainability, and technology. The event will not only showcase Samsung ZFlip4 accessories but also highlight CASETiFY's commitment to reducing waste through its Re/CASETiFY program.
